As a grocery store owner or manager, you are always looking for new and exciting ways to keep your customers returning to your store. Though it is no secret that cross-merchandising is a great way to boost sales in your grocery store, this strategy has the added benefit of providing a positive experience for your customers. To stand out from the competition and inspire your customers, leaning into cross merchandising in grocery stores is essential.
At LemonTree Products, we are a leading manufacturer of grocery table displays and are passionate about the design of produce display systems. We are committed to delivering high-quality produce display solutions that help make your store stand out from your competitors. Though our produce display shelving and produce display tables can have a tremendous impact on your store, they are only one part of the puzzle when it comes to operating a successful produce department. In this post, we explore grocery merchandising ideas to help you make your store a favourite within your community.
Highlight Your Produce with Cross-Merchandising in Grocery Stores
When it comes to effective cross-merchandising, there is no better place to implement this strategy than in your produce department. Fresh, in-season produce is a natural source of inspiration for cross-merchandising as customers want to enjoy the very best of what is in season. Below are grocery merchandising ideas based on produce type to support your goal of creating a welcoming and fun to shop environment.
Lemon Display Ideas – for many customers, lemons are synonymous with summer and highlighting this connection is a great way to cross-merchandize this type of produce. Lemonade stand supplies, like sugar and disposable cups, can inspire your youngest customers while lemon-focused desserts can entice others. Paired with the right citrus and lemon displays, your customers will appreciate the nudge to enjoy the best of this often overlooked fruit.
See our post, Lemon Display Ideas & Lemon Display Tables for Sale, for more lemon display tips and ideas.
Watermelon Display Ideas – watermelon is another popular summer fruit that you’ll want to highlight when in season. BBQ ingredients, easy summer snacks, or even camping staples can all inspire your customers to indulge in this favourite summer fruit. When you use high-quality watermelon displays, your produce’s natural beauty is highlighted making it the perfect produce option for cross-merchandising.
See our post, Watermelon Display Ideas & Watermelon Display Tables for Sale for additional tips on highlighting watermelon in your store.
Potato Display Ideas – potatoes might not seem like an obvious choice for cross-merchandising yet there are endless possibilities you could consider. From leaning into favorite foods like made-at-home poutine for Canada Day to inspiring creativity with seasoning blends, or even holiday focused favourites like cranberries, potatoes provide an abundance of inspiration. Ensure you have quality potato displays to make cross-merchandising simple.
Avocado Display Ideas – avocados are another excellent produce item to highlight with cross-merchandising. Whether you are looking to focus on avocados for Cinco De Mayo or simply want to lean into family-favourite taco night, avocados are an obvious choice. Use our avocado displays and cross-merchandise with salsa, tortilla chips, or your customers favourite taco essentials.
The best grocery store cross-merchandising ideas are ones that inspire your customers’ taste buds. Don’t be afraid to get creative and lean into cultural celebrations that align with seasonal produce in your store. Remember that the right produce display systems play an important role in setting the tone of the shopping experience of your store and shouldn’t be overlooked. Book a free design consultation and let the experts at LemonTree Products show you how impactful the right produce displays can be.